Peeking At Fiat's Dealer Network
When automakers Chrysler and Fiat entered into an alliance in 2009, it become clear that Fiat was planning a return to the North American market, using Chrysler’s dealer network as a stepping stone. In September, the company announced what will be required of dealers who wish to sell Fiats. This gives us a chance to look at how Chrysler/Fiat is setting up its dealer networks.
5 Ways for Auto Dealers to Boost Winter Sales
Car sales often suffer in the Snow Belt during winter, as many folks would rather cuddle up by a warm fire at home than wander car lots looking for that special deal. But that doesn't mean dealerships can't get some customers in the door.
Automobile Dealers With the Worst Customer Service, Lowest Customer Satisfaction
All of the companies on this list were rated below average for service by their customers. Compare the rankings that each worst customer service auto company received for 2008, 2009, 2010, and 2011 in this composite multi-year ranking list.
A Guide To Using Social Media To Increase Sales
Social media is hot these days, but it's not just another trend. It will be with us as long as the Internet, which means forever, or until the collapse of modern civilization. With that in mind, let's take a look at a few good ways to use social media to boost sales.
5 Customer Service Problems To Avoid
A bad experience in a service department, which is generally a dealership's source of the greatest profit, can chase customers away. To avoid those costly mistakes, follow these five tips.